PRICING
Pricing
Every plan makes your posts every week and posts them for you. What changes is how many credits you get and how far your outreach reaches.
AutoTraction has four plans. Every one of them makes a week of posts and video clips in your brand and posts them for you, and runs the rest of the platform: content, weekly posts, drafted replies, lead sourcing, email outreach, press, investor outreach, and the loop that learns which posts bring signups. What changes between plans is how many credits you get each month, whether your outreach mailbox is set up for you, and how many campaigns run at the same time.
The table below uses the same wording as the pricing section on the home page. Nothing here is a variant or a special offer; it is the list.
The four plans
| Plan | Price | Posts | Video clips | Credits | Leads | Mailbox | Campaigns |
|---|---|---|---|---|---|---|---|
| Solo | $19 a month | Every week, auto-posted | 8 a month | 250 a month | About 100 a month | Bring your own mailbox | One campaign at a time |
| Starter | $39 a month | Every week, auto-posted | 8 a month | 520 a month | About 230 a month | Mailbox set up for you | One campaign at a time |
| Pro | $99 a month | Every week, auto-posted | 8 a month | 1,500 a month | About 720 a month | Mailbox set up for you | Three campaigns at a time |
| Scale | $249 a month | Every week, auto-posted | 8 a month | 4,000 a month | About 1,900 a month | Three mailboxes | Unlimited campaigns |
Lead counts assume the credits left after a month of posts all go to verified leads, at 2 credits each.
Solo, $19 a month: your first users
Weekly posts, auto-posted, and 8 video clips a month. 250 credits, enough for about 100 verified leads. Email outreach from a mailbox you already own, one campaign at a time. Everything else in the platform is included. This is the plan for a founder with one product and an email address who wants the marketing to start running this week. Details on the mailbox side are in Cold email outreach with your own mailbox.
Starter, $39 a month: one channel, running
Weekly posts, auto-posted, and 8 video clips a month. 520 credits, about 230 leads. Email outreach, and AutoTraction sets the mailbox up for you instead of you connecting your own. Still one campaign at a time.
Pro, $99 a month: everything running
Everything in Starter. 1,500 credits, about 720 leads. Email outreach, mailbox set up for you, three campaigns at a time. The plan for a founder who wants several campaigns running at once.
Scale, $249 a month: a team's worth of outreach
Everything in Pro. 4,000 credits, about 1,900 leads. Email outreach from three mailboxes, unlimited campaigns. Built for a small team where more than one person sends. See Marketing for pre-seed startup teams.
What every plan includes
The same list on all four plans:
- Content generated for TikTok, Instagram, Facebook, X and LinkedIn
- Posted to your own accounts through the week (TikTok posts land in your TikTok drafts, one tap to publish)
- Relevant threads found on Reddit, X and LinkedIn, with replies drafted for you to paste
- Leads sourced for you, every week
- Press releases and journalist pitches
- Investor outreach when you raise
- It learns what works and makes more of it
- Your positioning and voice
- Grade your site, any time
Ads on Meta and TikTok are coming soon, and are not on any plan yet. How ads will work is on Ads on autopilot.
How credits work
Each plan comes with a monthly credit balance: 250 on Solo, 520 on Starter, 1,500 on Pro, 4,000 on Scale. Content, outreach and replies each draw from that balance. The rates published on the home page:
- 10 credits is a week of posts
- A verified lead is 2 credits
- An image is 5 credits
- A video is 10 credits
Credits you do not use roll over for a month. If you run out before the month ends, extra credits cost 5 to 6 cents each; the exact rate depends on your plan. So the plan you pick sets a baseline, not a ceiling. A founder on Solo who has a busy launch week can top up rather than move plans.
Monthly or yearly
All four prices above are monthly, and you can cancel any time. If you pay yearly you get two months free: ten months for twelve, on any plan. The credit counts and outreach limits are the same either way.
Free to start
Getting set up costs nothing. Enter your website and AutoTraction drafts your positioning, works out your voice, shows domain options at real prices and writes your first posts, all at $0. If you buy a domain through it, you pay cost, not a markup. The site grader is free too, and grading your site is included on every plan for as long as you want to check it.
Posting, outreach, replies and press need a paid plan. That is the line between free and paid.
Which plan fits
If you are one person with one product, start on Solo. It runs every part of the platform and the only thing you give up is a set-up mailbox. The audience pages walk through the fit in more detail: apps built with Lovable, Cursor and Bolt, solo SaaS founders, indie hackers and pre-seed teams. And if you are still deciding whether any of this is worth paying for, the first month of marketing by hand is described in How to get your first 100 users. Do that week first. The plans above are for the weeks after it.
Is AutoTraction billed monthly or yearly?
Both. The prices on this page are monthly and you can cancel any time. Yearly billing is ten months for twelve, so two months free, on any plan.
What happens when my credits run out?
You can buy extra credits at 5 to 6 cents each, depending on your plan. Credits you do not use roll over for a month, so a quiet month is not wasted.
Can I change plans?
Every plan runs the same platform, so moving between them changes your credits, mailbox and campaign count, not what the product does. Plans are monthly and you can cancel any time. If you are unsure, start on Solo and move up when a campaign limit or the credit balance gets in the way.
Is there a free plan?
No. There is no free tier that runs the platform. Starting is free: your positioning, voice, domain options and first posts cost nothing, and the site grader at /scan is free to use. Posting, outreach, replies and press need a paid plan.